Market Research - Usability - Consulting

We are familiar with many industries -

and speak the language of your target group

Financial Services

Dialogue marketing, online communication, process optimization, positioning, branding, advertising, ...

Financial Services

E-Commerce

Shop usability, target group segmentation, personas, landing page optimization, customer retention, content strategy

E-Commerce

Automotive

Car-clinics/ drive-clinics, focus groups on branding subjects and dealer network, study on tires, spare parts, financing, commercial vehicles

Automotive

Life Sciences

Studies on lab equipment, lab management systems, training systems

Life Sciences

Packaging

Enticing food packaging, convincing design for packaging of wireless phones ...

Packaging

Consumer Electronic

Intuitive remote controls, target group strategy for high-end home entertainment, purchasing motivators for cameras, ...

Consumer Electronic

Healthcare

Studies on diabetes management, electro-medicine, x-ray systems, dialysis machines, surgery technology, hospital management systems

Healthcare

B2B/ Industrial

Market analysis for work safety, coatings, food technology, sales reorganization

B2B/ Industrial

Institutions/ NGOs

Evaluation of member requirements, optimization of dialogue material, online strategy

Institutions/ NGOs

Medical Technology

Studies on gas chromatographs, surgery equipment, stents, surgery, provider images, purchasing processes, future scenarios

Medical Technology

Smarthome

Sales drivers and barriers, information behavior, target group segments, customer satisfaction

Smarthome

Energy

Pricing strategies, consumption management solutions, future strategies

Energy

IT

Positioning for ERP, communication optimization evaluation of decision making processes, studies on storage virtualization, cloud strategies

IT

Telecoms

Usability of account management solutions, purchasing motives for enterprise solutions, competition analysis

Telecoms

Aviation

Communication workshops, sales optimization, target group analysis

Aviation

Construction_Machinery

Price mapping, sales drivers, KPIs for purchasing decisions, acceptance of new technologies

Construction_Machinery

Gaming/ Home-Entertainment

Target group analysis, assessment of new game concepts, evaluation of sales and conversion strategies

Gaming/ Home-Entertainment

Retail / Food

Studies on food packaging, naming, supplier images, product tests, brand strategies

Retail / Food

Tourism

Optimization of online communication, target group segmentation, optimization of catalogue texts, campaign test

Tourism

Trades

Studies on purchasing behavior, loyalty management, tool optimization, usage of consumable materials

Trades

Luxory/ Wealt Managementh

Studies on wealth management, high-end consumer electronics, travel, luxury cars, gold

Luxory/ Wealt Managementh

Fashion/ Retail

Creation of personas, support of shop conception, usability consultation, study on purchasing behavior

Fashion/ Retail

Logistics

Studies on brand image, purchasing motives, customer satisfaction, new concepts, dialogue marketing

Logistics

Agriculture echnology

Evaluation of product concepts and campaigns, international branding study for plant protection suppliers

Agriculture echnology